Fanatics
05
Fanantics
2025
Designed the One of One logo for Fanatics, using a cursive wordmark that nods to an athlete’s signature, personal, expressive, and inherently unique. The script elevates the identity beyond traditional sports branding, introducing a more refined, luxury feel.
By referencing the language of signed memorabilia, the mark reinforces exclusivity and authorship, positioning each piece as singular rather than mass-produced.
Client:
Fanantics
Date:
2025
Role:
